Psychologists about men's shoes: buy him sneakers or shoes?
True, it is interesting to guess the habits and characteristics of the character of men from the appearance of shoes alone ?! What secrets does men's shoes hide? We do…

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The very first Adidas running shoes
Adidas was founded by the Dassler brothers - Adolf and Rudolph. Officially, the company’s founding date is August 18, 1949, but this was preceded by 25 years of experience in…

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The very first Adidas running shoes
Adidas was founded by the Dassler brothers - Adolf and Rudolph. Officially, the company’s founding date is August 18, 1949, but this was preceded by 25 years of experience in…

Continue reading →

training shoe

The history of the sneakers

The fact that today in our wardrobe there are such comfortable shoes as sneakers, we owe to a young student from America. It was he who invented the first model. Since then, shoe models have changed annually, but the principle remains the same.

Modern sneakers actually do not have such a rich history. They appeared only recently, in the mid-60s of the last century. And to be more precise, in 1964. The Nike company, which was founded by a young athlete Phil Knight, together with his coach Bill Bowerman, was at the forefront.

Strength in the details
More precisely, they do not own the form of sports shoes, but one small technological detail, without which it is simply impossible to imagine today’s sneakers. We are talking about a small rubber insert under the heel, which radically changed the technique of running. So, one detail gave the world a completely new concept of shoes and glorified the creators. Continue reading

Technology for women’s feet or how to choose Asix sneakers

From the moment the brand was established, Asics sneakers have gained a reputation for high-tech, high-quality, individualized shoes. The rulers of women’s sneakers are designed and created taking into account gender characteristics. This applies to professional models for training, competitions and shoes for amateur jogging. Let’s look at the specifics of Asiks running shoes for women. In product catalogs, models are labeled Women.

What is the difference between women’s running shoes from men’s?

Width of the pad: the female foot is narrower, the sneaker with the wide pad will sit loose. Asics takes this feature of the female foot into account when manufacturing running shoes.

The height of the heel region: in order to maintain the Achilles tendon, women’s running shoes are made with a raised heel.

Less pronounced depreciation: women weigh less than men, so the foot load is less. Continue reading

How to choose the right shoes for volleyball

For volleyball, first and foremost, correctly selected shoes are needed, because not only the success of the game will depend on this, but also the safety of the participant himself. During active actions on the field, you can easily get serious joint injuries and not only. This often happens because of uncomfortable shoes.

The main criteria when buying sneakers include:
• cushioning to reduce shock loads on the foot when landing;
• stabilization and reliable fixation of the legs to protect against joint injuries and sprain;
• elasticity of the sole during repulsion;
• traction of the sole with the surface;
• ventilation and removal of excess moisture. Continue reading

TOP 10 MOST POPULAR SPORTS FOOTWEAR BRANDS.
World brands of sports shoes such as Adidas, Puma, Reebok, Nike, are already well known to most people, even those who are far from sports. These brands have established themselves…

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Technology for women's feet or how to choose Asix sneakers
From the moment the brand was established, Asics sneakers have gained a reputation for high-tech, high-quality, individualized shoes. The rulers of women's sneakers are designed and created taking into account…

...

Kendrick Lamar Final Red and Blue Reebok
At last! Today Reebok announced that it is starting a new collaboration with renowned rapper Kendrick Lamar. The mini-collection as part of the collaboration will be called “Red and Blue”.…

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TOP 10 MOST POPULAR SPORTS FOOTWEAR BRANDS.
World brands of sports shoes such as Adidas, Puma, Reebok, Nike, are already well known to most people, even those who are far from sports. These brands have established themselves…

...