Key ASICS Technologies

ASICS has become one of the most famous and popular “tech running brands” in the last 15 years, offering a huge assortment of shoes for all types of runners. Asics develops and upgrades shoes for all types of runners, based on its proprietary GEL technology, which provides excellent shock absorption and soft landing on hard surfaces.

Gel (Gel), perhaps the most famous technology created by the Asics brand. Almost all Asics sneakers have Gel technology as one of the features.

Gel – silicone from a combination of bound inert polymers. The gel blocks are inserted in the area of ​​the highest midsole load – under the heel and the metatarsus – and each of them contributes to the cushioning of Asics sneakers. Continue reading →