Nike Air Max: evolution of legendary sneakers for 27 years
March 26, 1987 a legend was born. Her name is Nike Air Max. Thanks to the innovation - special cuts in the sole, the invisible became visible, and the new…

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Nike - a global brand of sports shoes
In the middle of the last century, this brand began to exist and at that time Nike was engaged in the supply of sports goods from Japan. Thanks to the…

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The very first Adidas running shoes
Adidas was founded by the Dassler brothers - Adolf and Rudolph. Officially, the company’s founding date is August 18, 1949, but this was preceded by 25 years of experience in…

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sports shoes

The history of the sneakers

The fact that today in our wardrobe there are such comfortable shoes as sneakers, we owe to a young student from America. It was he who invented the first model. Since then, shoe models have changed annually, but the principle remains the same.

Modern sneakers actually do not have such a rich history. They appeared only recently, in the mid-60s of the last century. And to be more precise, in 1964. The Nike company, which was founded by a young athlete Phil Knight, together with his coach Bill Bowerman, was at the forefront.

Strength in the details
More precisely, they do not own the form of sports shoes, but one small technological detail, without which it is simply impossible to imagine today’s sneakers. We are talking about a small rubber insert under the heel, which radically changed the technique of running. So, one detail gave the world a completely new concept of shoes and glorified the creators. Continue reading

How to choose the right shoes for volleyball

For volleyball, first and foremost, correctly selected shoes are needed, because not only the success of the game will depend on this, but also the safety of the participant himself. During active actions on the field, you can easily get serious joint injuries and not only. This often happens because of uncomfortable shoes.

The main criteria when buying sneakers include:
• cushioning to reduce shock loads on the foot when landing;
• stabilization and reliable fixation of the legs to protect against joint injuries and sprain;
• elasticity of the sole during repulsion;
• traction of the sole with the surface;
• ventilation and removal of excess moisture. Continue reading

Sport shoes
It is difficult to imagine that a few centuries ago people wore rough and primitive shoes, which did not even have differences for the right and left legs. Now everything…

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How to distinguish original sportswear and shoes from fakes
If you prefer to lead a sporty lifestyle or simply appreciate the maximum convenience and comfort in clothes, then in your wardrobe there will definitely be a pair of sneakers,…

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Kendrick Lamar Final Red and Blue Reebok
At last! Today Reebok announced that it is starting a new collaboration with renowned rapper Kendrick Lamar. The mini-collection as part of the collaboration will be called “Red and Blue”.…

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