Psychologists about men's shoes: buy him sneakers or shoes?
True, it is interesting to guess the habits and characteristics of the character of men from the appearance of shoes alone ?! What secrets does men's shoes hide? We do…

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History and Technology of Mizuno Running Shoes
Mizuno is a Japanese company with over 100 years of history. The brothers Rihati and Rizo Mizuno founded it in Osaka in 1906. At first, the company produced baseball equipment,…

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10 FACTS ABOUT SHOES. Did you know that ...?
Sneakers, or so-called sneakers, have become a necessary part of our life, and for a long time not only sports. Especially after designers and stylists around the world entered into…

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and the founders

The history of the brand Air Jordan

The history of Air Jordans begins in 1984, at a time when Nike was a brand struggling for global leadership in the sports shoe market. At that time, the Nike brand was known as a manufacturer of running shoes, a market that was slowly dying and reborn in a different look. In search of a way to enter new market segments, Nike turned their attention to an NBA rookie named Michael Jordan. At the time of the proposal, Michael had already preliminarily approved several other proposals, but Nike representatives felt that Jordan would help them turn the market around and were not going to abandon their idea. Initially, Michael Jordan hoped to sign a contract with Adidas or Converse, since he always loved these brands and went to the games in Converse sneakers, which he loved back when he was playing for the University of North Carolina. Continue reading

Kendrick Lamar Final Red and Blue Reebok

At last! Today Reebok announced that it is starting a new collaboration with renowned rapper Kendrick Lamar. The mini-collection as part of the collaboration will be called “Red and Blue”. The main thing is that a start has been made, but we hope that the collaboration between Reebok and Kendrick Lamar will not end there.

Kendrick said: “Based on my experience with Reebok in the past, I want to create a product that will convey a message to my fans. This message should inspire and create unity for young people. At Compton, we said mixing red and blue makes green. At that time as “green” in my area usually means money, I want to change this association. This shoe model will be a new definition of “green” – the growth of society. If we work together, we can break stereotypes and succeed. ” Continue reading

Psychologists about men's shoes: buy him sneakers or shoes?
True, it is interesting to guess the habits and characteristics of the character of men from the appearance of shoes alone ?! What secrets does men's shoes hide? We do…

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Popular models of sports shoes in the catalog of men's sneakers
Sports shoes are without a doubt the most popular type of shoes that men have in their wardrobe. If manufacturers originally conceived sneakers and sneakers just to wear them with…

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Pronation of the foot. How to determine?
When running, the human body is subjected to excessive stress, so it is extremely important to ensure an appropriate balance of depreciation and stability to reduce the risk of injury.…

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