Sneakers are our favorite casual shoes.
Sneakers are undoubtedly the best sports shoes, it is suitable for fitness, jogging, and of course for everyday wear. How were the sneakers invented? There are many types of sneakers.…

Continue reading →

Sport shoes
It is difficult to imagine that a few centuries ago people wore rough and primitive shoes, which did not even have differences for the right and left legs. Now everything…

Continue reading →

Types of sports shoes.
SPORTS SHOES, depending on the destination, is divided into several categories. Now you can buy sports shoes not only through the Internet, but also in any sportswear store. What types…

Continue reading →

secretly from Nike

The history of the brand Air Jordan

The history of Air Jordans begins in 1984, at a time when Nike was a brand struggling for global leadership in the sports shoe market. At that time, the Nike brand was known as a manufacturer of running shoes, a market that was slowly dying and reborn in a different look. In search of a way to enter new market segments, Nike turned their attention to an NBA rookie named Michael Jordan. At the time of the proposal, Michael had already preliminarily approved several other proposals, but Nike representatives felt that Jordan would help them turn the market around and were not going to abandon their idea. Initially, Michael Jordan hoped to sign a contract with Adidas or Converse, since he always loved these brands and went to the games in Converse sneakers, which he loved back when he was playing for the University of North Carolina. Continue reading

Cleats: varieties, forms, manufacturing companies
“Pamps”, “diggers”, “bumps”, “cops” - do these names tell you anything? That's right, this is sports shoes, which acquired the name of boots, without them it would not have been…

...

History and Technology of Mizuno Running Shoes
Mizuno is a Japanese company with over 100 years of history. The brothers Rihati and Rizo Mizuno founded it in Osaka in 1906. At first, the company produced baseball equipment,…

...

Nike Air Technology - The History and Secrets of Technology Storage
Nike has been hiding one of its most terrible secrets right in front of our eyes for almost four decades. To keep secrets Nike has huge buildings behind brick facades…

...

Women's sports shoes: how to choose?
Today it is very fashionable to have as many shoes as possible. This applies equally to both women and men. Every day, fashion for shoes is constantly changing. All this…

...