History and Technology of Mizuno Running Shoes
Mizuno is a Japanese company with over 100 years of history. The brothers Rihati and Rizo Mizuno founded it in Osaka in 1906. At first, the company produced baseball equipment,…

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Nike Total Orange Running Shoes
Here it is the main news of this fall. Sports brand Nike Air presents the most anticipated novelty of the season for its running line of sneakers. A truly amazing…

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History and interesting facts about sneakers that no one knew
The history of this shoe dates back to the end of the 18th century, when shoes with rubber soles were made. Then they were called canvas shoes, they were very…

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secretly from Nike

The history of the brand Air Jordan

The history of Air Jordans begins in 1984, at a time when Nike was a brand struggling for global leadership in the sports shoe market. At that time, the Nike brand was known as a manufacturer of running shoes, a market that was slowly dying and reborn in a different look. In search of a way to enter new market segments, Nike turned their attention to an NBA rookie named Michael Jordan. At the time of the proposal, Michael had already preliminarily approved several other proposals, but Nike representatives felt that Jordan would help them turn the market around and were not going to abandon their idea. Initially, Michael Jordan hoped to sign a contract with Adidas or Converse, since he always loved these brands and went to the games in Converse sneakers, which he loved back when he was playing for the University of North Carolina. Continue reading

Cleats: varieties, forms, manufacturing companies
“Pamps”, “diggers”, “bumps”, “cops” - do these names tell you anything? That's right, this is sports shoes, which acquired the name of boots, without them it would not have been…

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Sneakers New Balance
The modern rhythm of big cities does not allow you to sit in one place, so sports shoes are firmly in the wardrobe of people of different age categories. That…

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Adidas biodegradable sneakers
Of all the things that you wear on a daily basis, shoes undergo the most wear and tear and thus rarely survive for more than a few years. Usually, sneaker…

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Tennis shoes: how to choose
If you want to feel as comfortable as possible during sports, then you should certainly take care of sports equipment. This is especially true for tennis. Not only good racket…

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