Use of GORE-TEX® in shoes
The main properties of the GORE-TEX® membrane: • Long keeps water tight • actively breathing • Extremely frost resistant • Extremely bend resistant • Extremely durable Shoes are dry because…

Continue reading →

Sport shoes
It is difficult to imagine that a few centuries ago people wore rough and primitive shoes, which did not even have differences for the right and left legs. Now everything…

Continue reading →

Kendrick Lamar Final Red and Blue Reebok
At last! Today Reebok announced that it is starting a new collaboration with renowned rapper Kendrick Lamar. The mini-collection as part of the collaboration will be called “Red and Blue”.…

Continue reading →

Monthly Archives: September 2019

Key ASICS Technologies

ASICS has become one of the most famous and popular “tech running brands” in the last 15 years, offering a huge assortment of shoes for all types of runners. Asics develops and upgrades shoes for all types of runners, based on its proprietary GEL technology, which provides excellent shock absorption and soft landing on hard surfaces.

Gel (Gel), perhaps the most famous technology created by the Asics brand. Almost all Asics sneakers have Gel technology as one of the features.

Gel – silicone from a combination of bound inert polymers. The gel blocks are inserted in the area of ​​the highest midsole load – under the heel and the metatarsus – and each of them contributes to the cushioning of Asics sneakers. Continue reading

History and Technology of Mizuno Running Shoes

Mizuno is a Japanese company with over 100 years of history. The brothers Rihati and Rizo Mizuno founded it in Osaka in 1906. At first, the company produced baseball equipment, from 1927 it even produced skis, and by 1983 the first sneakers appeared. The model was called Runbird (running bird) – this is what symbolizes the company logo.
Now Mizuno produces equipment for many sports: volleyball, tennis, football, running, baseball, etc. In 1997, the Wave plate, the most famous Mizuno technology, was used in sneakers for the first time. The first Wave model was the Mizuno Wave Rider. The plate absorbs due to its geometry and does not lose its properties, like foam or gel.

Depreciation
Sneakers for neutral pronation and easy hyperpronation. Continue reading

Sneakers are our favorite casual shoes.
Sneakers are undoubtedly the best sports shoes, it is suitable for fitness, jogging, and of course for everyday wear. How were the sneakers invented? There are many types of sneakers.…

...

How to distinguish original sportswear and shoes from fakes
If you prefer to lead a sporty lifestyle or simply appreciate the maximum convenience and comfort in clothes, then in your wardrobe there will definitely be a pair of sneakers,…

...

Nike Air Jordan True Blue sneakers
New air sneakers from the world famous brand of sports shoes Nike Air Jordan are very airy and loose. Designers admitted that when creating this model they were visited by…

...