Trekking shoes: types, purpose, forms, choice
Trekking sneakers Trekking sneakers are designed for easy forest or mountain trails, without a backpack or with a small load. For example, a person takes a small one-day walk to…

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Use of GORE-TEX® in shoes
The main properties of the GORE-TEX® membrane: • Long keeps water tight • actively breathing • Extremely frost resistant • Extremely bend resistant • Extremely durable Shoes are dry because…

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The history of sneakers: a look at sneakerblog
You probably own at least a dozen sneakers. Sneakers, sneakers, tennis shoes, moccasins, slippers, or whatever you call them - sports shoes have left their mark on our lives since…

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sports shoe industry forever

The history of the brand Air Jordan

The history of Air Jordans begins in 1984, at a time when Nike was a brand struggling for global leadership in the sports shoe market. At that time, the Nike brand was known as a manufacturer of running shoes, a market that was slowly dying and reborn in a different look. In search of a way to enter new market segments, Nike turned their attention to an NBA rookie named Michael Jordan. At the time of the proposal, Michael had already preliminarily approved several other proposals, but Nike representatives felt that Jordan would help them turn the market around and were not going to abandon their idea. Initially, Michael Jordan hoped to sign a contract with Adidas or Converse, since he always loved these brands and went to the games in Converse sneakers, which he loved back when he was playing for the University of North Carolina. Continue reading

Nike Air Technology - The History and Secrets of Technology Storage
Nike has been hiding one of its most terrible secrets right in front of our eyes for almost four decades. To keep secrets Nike has huge buildings behind brick facades…

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TOP 10 MOST POPULAR SPORTS FOOTWEAR BRANDS.
World brands of sports shoes such as Adidas, Puma, Reebok, Nike, are already well known to most people, even those who are far from sports. These brands have established themselves…

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How to find the best sports shoes?
Is sports shoes versatile? Depending on what kind of sport a person is involved in, certain models of sports shoes are selected for him. The design of the shoe and…

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Adidas biodegradable sneakers
Of all the things that you wear on a daily basis, shoes undergo the most wear and tear and thus rarely survive for more than a few years. Usually, sneaker…

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