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The history of the brand Air Jordan

The history of Air Jordans begins in 1984, at a time when Nike was a brand struggling for global leadership in the sports shoe market. At that time, the Nike brand was known as a manufacturer of running shoes, a market that was slowly dying and reborn in a different look. In search of a way to enter new market segments, Nike turned their attention to an NBA rookie named Michael Jordan. At the time of the proposal, Michael had already preliminarily approved several other proposals, but Nike representatives felt that Jordan would help them turn the market around and were not going to abandon their idea. Initially, Michael Jordan hoped to sign a contract with Adidas or Converse, since he always loved these brands and went to the games in Converse sneakers, which he loved back when he was playing for the University of North Carolina. Continue reading →

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Nike Total Orange Running Shoes

Here it is the main news of this fall. Sports brand Nike Air presents the most anticipated novelty of the season for its running line of sneakers. A truly amazing design and an impressive price awaits fans of the new one. For those who want to update their autumn wardrobe, this pair of running shoes is perfect. The top of the sneakers is made of high strength nylon fabric.

The fabric has an excellent and rather unusual quilted design for sports sneakers. The Nike Air Footscape Motion running shoe model is available in two colors. Continue reading →

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Nike Air Jordan True Blue sneakers

New air sneakers from the world famous brand of sports shoes Nike Air Jordan are very airy and loose. Designers admitted that when creating this model they were visited by many ideas, but the main one was airiness and lightness.
The Nike Air Jordan True Blue sneaker model is not a standard, ordinary model of basketball sneakers, they say that the creator of the Nike Air Jordan brand had a hand in creating the design. It seems to us that it is these basketball sneakers that I pretend to take first place in the upcoming sports season and flout the palm. Continue reading →

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