and the founders
How to find the best sports shoes?
Is sports shoes versatile? Depending on what kind of sport a person is involved in, certain models of sports shoes are selected for him. The design of the shoe and the materials from which it is made depend on the sport. Before you go to the store for sports shoes, clearly define for yourself what exactly you will use them for. Maybe for running or floorball, or maybe for ordinary physical education? Each case has its own characteristics, which we will discuss later.
Sports shoes for regular exercise or fitness
Sneakers for regular physical education or fitness should be universal. This means that the foot should be well fixed in them, but at the same time they should not be very high. Pay attention to the presence of an air cushion under the heel, which should be present in universal sneakers. Continue reading
Sneakers finally became the most fashionable shoes.
There is more than one year of universal obsession with running shoes, but now it has reached the limit: adidas plans to collaborate with Farrell Williams and Chanel, the cost of fake (!) Balenciaga shoes reaches $ 450, and the American comedian Larry David with his favorite “starters” shoes suddenly turns out to be a trendsetter. At the request of Medusa, sneaker collector Serob Khachatryan tells what you need to know about them in 2017 – and which models to buy to be trendy (if you are not ready to spend a thousand dollars on one pair of shoes).
Why are running shoes so popular? It’s just sports shoes!
There are several reasons. Firstly, sneakers, along with sports style, left the subculture and gyms in the mainstream. Now it’s simply the most comfortable shoes for living in the big city (and outside it) – it is no coincidence that several years ago women massively changed their heels to sneakers that are worn even with dresses, even with classic coats. If earlier in sneakers they could not be allowed into a club or restaurant, now everything is exactly the opposite – by sneakers you can determine the social status of their owner. Continue reading
Sneakers are our favorite casual shoes.
Sneakers are undoubtedly the best sports shoes, it is suitable for fitness, jogging, and of course for everyday wear. How were the sneakers invented? There are many types of sneakers. What are the characteristic differences in this shoe? That’s what we’ll talk about.
First a bit of history
History dates back to the end of the 18th century, it was Joseph William Foster from England who made shoes with soles that had spikes. The next step in the evolution of the shoe is considered to be the release of one of the first inexpensive sneakers by the Rubber Company from America.
The very first prototypes of shoes were made not for sports, but for police officers: the shoes had the technology to quietly and quietly overtake violators, for which they gave it the name “sneaker”. The first factory was built in 1920, which was founded by the Dassler brothers for the manufacture of running shoes, and later mass and continuous production of sneakers began for many sports. Since the 1950s, sports shoes have been created not only for sports, but also serve for everyday wear! Continue reading