Dynamic support
The history of the brand Air Jordan
The history of Air Jordans begins in 1984, at a time when Nike was a brand struggling for global leadership in the sports shoe market. At that time, the Nike brand was known as a manufacturer of running shoes, a market that was slowly dying and reborn in a different look. In search of a way to enter new market segments, Nike turned their attention to an NBA rookie named Michael Jordan. At the time of the proposal, Michael had already preliminarily approved several other proposals, but Nike representatives felt that Jordan would help them turn the market around and were not going to abandon their idea. Initially, Michael Jordan hoped to sign a contract with Adidas or Converse, since he always loved these brands and went to the games in Converse sneakers, which he loved back when he was playing for the University of North Carolina. Continue reading
Kendrick Lamar Final Red and Blue Reebok
At last! Today Reebok announced that it is starting a new collaboration with renowned rapper Kendrick Lamar. The mini-collection as part of the collaboration will be called “Red and Blue”. The main thing is that a start has been made, but we hope that the collaboration between Reebok and Kendrick Lamar will not end there.
Kendrick said: “Based on my experience with Reebok in the past, I want to create a product that will convey a message to my fans. This message should inspire and create unity for young people. At Compton, we said mixing red and blue makes green. At that time as “green” in my area usually means money, I want to change this association. This shoe model will be a new definition of “green” – the growth of society. If we work together, we can break stereotypes and succeed. ” Continue reading
Nike Total Orange Running Shoes
Here it is the main news of this fall. Sports brand Nike Air presents the most anticipated novelty of the season for its running line of sneakers. A truly amazing design and an impressive price awaits fans of the new one. For those who want to update their autumn wardrobe, this pair of running shoes is perfect. The top of the sneakers is made of high strength nylon fabric.
The fabric has an excellent and rather unusual quilted design for sports sneakers. The Nike Air Footscape Motion running shoe model is available in two colors. Continue reading
