Psychologists about men's shoes: buy him sneakers or shoes?
True, it is interesting to guess the habits and characteristics of the character of men from the appearance of shoes alone ?! What secrets does men's shoes hide? We do…

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Trekking shoes: types, purpose, forms, choice
Trekking sneakers Trekking sneakers are designed for easy forest or mountain trails, without a backpack or with a small load. For example, a person takes a small one-day walk to…

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Psychologists about men's shoes: buy him sneakers or shoes?
True, it is interesting to guess the habits and characteristics of the character of men from the appearance of shoes alone ?! What secrets does men's shoes hide? We do…

Continue reading →

history and the idea of ​​innovation

Nike Air Max: evolution of legendary sneakers for 27 years

March 26, 1987 a legend was born. Her name is Nike Air Max. Thanks to the innovation – special cuts in the sole, the invisible became visible, and the new Nike Air cushioning system helped Nike to forever change the design of running sneakers. In anticipation of a landmark day for fans around the world, we recall the path to becoming and transforming the running shoe icon, Nike Air Max.

It all started with the idea of ​​aerospace engineer Frank Rudy, who had his own vision of the perfect fit of running shoes and its role in the lives of athletes. A simple experiment in depreciation turned into the future of the industry thanks to a meeting between Frank Rudy and Nike President Phil Knight in April 1977. Continue reading

Running shoes. How to choose?
When choosing a running shoe, first of all, it is worth deciding on what surface you will run on and at what distance. Also, for the right choice, your weight…

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Pronation of the foot. How to determine?
When running, the human body is subjected to excessive stress, so it is extremely important to ensure an appropriate balance of depreciation and stability to reduce the risk of injury.…

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Types of sports shoes.
SPORTS SHOES, depending on the destination, is divided into several categories. Now you can buy sports shoes not only through the Internet, but also in any sportswear store. What types…

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